Piggy Polish is a manufacturer of nail polish and serves over 400 retailers in the United States. The website was designed to offer retailers and customers the ability to select colors and order colors easily. Using the design that is whimsical and bright like the toe polishes are, the website exudes the Piggy Polish image.
IONA worked with the founder of Piggy Polish to create the digital strategy and requirements for the project. As with any company that IONA works with, we view ourselves as an investor in the company rather than a vendor. The return on investment that our clients see, is one of the most critical goals of the project. By defining the goals of the project, IONA worked to create a digital experience that expanded the Piggy Polish brand from toes to the online world. Bringing the brand to life, IONA created a fun environment using photography and interactivity that allows users to easily see a color before purchasing. With this in mind, IONA provided the following skillsets to the project:
- online branding
- digital experience design
- custom applications
- B-to-B management
IONA has worked with Piggy Polish for over eight years and seen them grow and expand as a leading provider of quality nail polish and nail products in the market. IONA continued to help Piggy Polish identify the next needed development and trend to beat in the online world. See for yourself by taking a look at PiggyPolish.com.
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